" Jai Ho" for The congress !!!

The Congress is ecstatic about "Jai Ho" the Oscar winning song by AR Rehman from the movie Slumdog Millionaire. With an eye of using it in its central election campaign for the 2009 polls, the Congress party has bought the rights of Jai Ho from T-Series for an undisclosed sum of money. Ignitee digital solution has created the video using the song jai ho showcasing the footage of computer revolution, Chandrayan, women empowerment and many policies implemented during the Congress regime. The video is considered as the most viewd video on orkut for the last month, having nearly 35,000 viewership. As general Election is nearing fast it is not just congress but all parties are opting for the digital and online media for campaigning. Political campaigns and advertisings were very much there,but this time they have metamorphed into a bigger scale. Every party is eyeing the 40 million online voter base. Youth generation is the voter base who spend maximum time on internet and online campaigning is the best way to reach them, because every vote counts. Digital media is the best way to reach maximum numbers of voters of different ages, races and communities. It is a very accountable medium which facilitates pin pointed targeted messaging with zero wastage. So if you are finding political party's election campaigns on social networking sites like orkut,facebook,myspace and metacafe, then it is nothing astray. INDIA IS SHINING !!!

Is "jai ho" the best one from A.R.Rahman

Slumdog millionaire made every indian proud by bagging 8 oscars including best film also.Indian pride was further served by a double Oscar win for “Slumdog” composer the “Mozart of Madras,” A.R. Rahman who bagged the best original score and best song statuette at the Los Angeles awards ceremony."jai ho" is rated as the most searched word along with slumdog after the phenomenal success of the movie.I am sure the success of the movie willboost indian movie industry as well tourism industry also,which is a good sign for Indian economy.But what haunting me is that -Is jai ho is the best creation of A.R.Rahman? I certainly feel no,the song is awesome but the master has already produced so many classic ones.Songs from Roja,Bombay,Lagaan,RDB and Dil Se are class apart,magic composition of the master.Roja,Dil Se,Bombay were not nominated for oscars and Lagaan and Rang De Basanti though were nominated but as best foreign film category.So the master did not manage to get oscars for its best creation.As because slumdog millionaire was directed by an foreign director and producer it got a chance to be in the mainstream of oscar nomination.Anyways talent like him do not need award to prove his class,if he would have been to hollywood then so many oscars should be his only